• 5+ years of SEO experience, proven track record of successful SEO strategy and implementation.
• Collaborate with the product and tech teams to drive initiatives for best user experience, site architecture and content, impacting rankings of category keywords in organic search result
• Develop link-building strategies, link architecture and ensure spider friendliness of the website
• Manage tactical execution of organic search strategies that include, performing regular site audits, comprehensive and complex keyword research, analysis and portfolio management to identify and drive growth opportunities; On-site content optimization;
• Ownership & reporting of key SEO performance metrics.